Over the years, we have seen a lot of Youtube (read video) centric social media campaigns. Some of my favorites include : Will it blend? by Blendtec in 2006 and the Old Spice Guy in 2010. In case you want to check them again; But this one is different by all means. Perfectly blended icing [...]
I recently got quoted in an article by the Inc. Magazine along with Pradeep Chopra of Digital Vidya and others. Online Reputation Management is a key deliverable when it comes to working for brands on Social Media. Over the past two years, I have been associated with it and still continue to figure out better [...]
The number game! I have always been the back bencher, all my life. If you were never one, you’ve certainly missed the fun of living a life, king size. While I was starting my entrepreneurial journey, through the gates of Media Redefined, 2 years ago, I remember I was again sitting on one of the [...]