Today morning, I was lucky to get access to the MailBox app. There’s so much that a queue to get something and good reviews for the same, can do to you!
Mailbox is a nice email app, but nothing revolutionary, as I expected. After having used it for a day, I realise that it’s better marketed than built or conceived as a product! Early access to a ‘few’ folks, brilliant idea of reserving the app in advance and all that topped with the icing that allows you to download and keep looking at the ticker! This game looked very interesting, in a good sense.
However, while there was so much noise about this app ‘changing’ the way we’ll handle email, I realised that it is for a certain ‘kind’ of users. They’re definitely not the ones who have considerably high volume of emails coming in.
Not just that, it tries to mix the task app and the email app, which for me, serve very different purposes. I would instead wish for an excellent integration between the two. Not a replacement of either.
Reminds me of John Gruber, who rightly said that this app has a different target audience, those who are very gmail centric and have one email address.
I would agree with John on the fact that this won’t replace the Mail.app on iPhone for me. I love labels, folders and the ability to ‘manage’ email.
Bryan on Pandodaily correctly calls it a ‘feature’, not a product!
If you love giving away the control of your email and hide behind the curtain of procrastination fabricated within a good UI, you must try this app.
Here’s an interesting conversation I had with Tim Van Damme (@maxvoltar) of Instagram and Chris Herbert (@hrbrt) from MacWorld, on what they feel about Mailbox. Turns out that Tim is liking it for his personal email!